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Website optimization is an important part of website construction and management. Generally speaking, website optimization includes two aspects: one is to optimize the website structure and the other is to optimize the content.
Website structure optimization is the optimization of the website's internal structure, layout, navigation, and link structure. By optimizing the website structure, we can make the website more user-friendly.
Content optimization refers to the optimization of the content of the website. Specifically, it can be divided into keyword optimization and content optimization.
Keyword optimization is the optimization of the keywords in the content. It is to attach importance to the selection of keywords, which can be used to optimize the ranking of the website in search engine.
Content optimization is mainly to improve the quality of the website content, make the content more persuasive, and attract more users to visit.
In addition, website optimization also includes the optimization of website code and website image. Optimizing the website code can make the website run faster, and optimizing the website image can make the website more beautiful and attractive.
In short, website optimization is a comprehensive optimization of the website's structure, content, code and image, so as to make the website more user-friendly and attract more users to visit.
